Senior SEA marketeer

Knivesandtools/KATO Group is a European e-commerce player. In the niche of kitchen knives, pocket knives, outdoor gear and sharpening products we are the top player in Europe. We are looking for someone who has a number of years of experience when it comes to SEA and is used to working with substantial advertising budgets. You are someone who understands the field well. You can manage junior marketeers and are capable of being a sparring partner for your colleagues in other disciplines.

What do we have to offer?

• You will be a part of a group of specialists within the ‘search engine marketing’-team.
• You will be responsible for our annual advertising budget of € 3.000.000 euros.
• You will work with state-of-the-art software
• You will have the freedom to take initiative, think of developing new advertising channels
• There is room for personal growth, to learn more and use this knowledge on a daily basis
• An ambitious company with a relaxed working environment and a young group of professionals
• A competitive salary
• Better coffee than you will find at your average trendy coffee joint

What will you do?

You develop, implement and optimize SEA strategies to increase online visibility, attract relevant visitors and maximize turnover via paid channels such as Google Ads, Bing Ads and price comparison websites. You work closely with content marketers and translators to shape campaigns. Each day starts with a stand-up, during which you and your colleagues discuss the ongoing projects. Afterwards you will work on a combination of recurring and project-based issues, such as:

• Monitoring various KPI’s
• Managing and creating campaigns
• Optimizing our different advertising channels
• Trying out new advertising channels

Our marketing department is divided into a number of sub-departments. The SEA-team is one of these departments. Each team is self-managing and has its own planning. Of course, all departments continuously work together on overarching projects. We do as much as possible in-house: SEO, content creation, photography, video, advertising, IT, translation and design. There are no managers, so you and your colleagues are responsible for the results.

Who are you?

You are someone who understands the online marketing game. You consciously choose to work on the customer side of things rather than the agency side: quality comes before speed, and you do what it takes to get the maximum return. We applaud your own input and welcome you to really dive into matters. You are not limited to a couple hours a week per campaign. You use this freedom and turn it into good ideas and projects. The ideal candidate fits into a team of young, open and ambitious people.

• You have, at least, an HBO (higher professional education) working and thinking level
• You have 5+ years of experience with Google Ads, Bing Ads, Google Analytics
• You have extensive knowledge of Google Analytics and Excel
• You think analytically and work in a data-driven way
• Excellent command of Dutch and/or English language
• Pre: you have experience with Google policy regulations
• Pre: you have experience with advertising in English, German, French, Spanish or Italian
• Pre: you have experience with product feed management
• Pre: you have experience with marketplaces and affiliates

Who are we?

Knivesandtools is a young e-commerce company with over 23 years of experience. Internationally oriented with colleagues from over 16 different countries. Work hard, play hard. Always moving, always growing. European market leader when it comes to selling knives. With a massive fan base of customers from over 35 countries.

Interested?

Send us your resume with a clear motivation why we should invite you for a cup of coffee